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New Line ties up Burger King for Lord Of The Rings

New Line Cinema has signed a massive promotional agreement with Burger King to support the Dec 19 worldwide openings of The Fellowship Of The Ring, the first in its keenly awaited Lord Of The Rings trilogy.The deal is the single largest promotional arrangement New Line has ever reached with a strategic partner and will span more than 10,000 Burger King locations worldwide. Burger King has already placed a link to the new trailer for The Fellowship Of The Ring ...

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