Documentary received its North American premiere in Toronto yesterday.

Andrew Herwitz’s The Film Sales Company has boarded US sales rights to TIFF documentary Men At Lunch by director Sean O Cualain.

The film had its North American premiere here yesterday and it also screens today and Sept 14.

The documentary is about the famous 1932 photo of 11 men lunching on a steel beam while building a Manhattan skyscraper. The filmmakers meet the men from the beam as well as discovering who took the photo.

Producer Eamonn Ó Cualáin said of Herwitz: “His enthusiasm and vision for the film along with his vast experience and track record made him the ideal partner to ensure that Men At Lunch will be seen by the widest audience possible.”

The film is being celebrated in Toronto with the mobile viewing of Sergio Furnari’s sculpture of the shot, and also a recreation of the shot in Yonge-Dundas Square with help from Toronto Ironworkers Local 721.