Santa Monica-based sales, production and distribution company Lightning Entertainment has bolstered the international sales and distribution ranks and promoted Will Weissman to director of marketing and acquisitions.

Weissman will oversee international and North American marketing and North American VoD operations as well as acquisitions of features for the international sales and North American distribution slates.

He joined the company in 2009 following a career in the music industry and reports to Lightning president Robert Beaumont.

The executive oversees marketing for Lightning’s recent Cannes launches Cavemen, The Occupants and Gus.

“Will has proven to be an exceptionally hard working, committed and passionate member of our team,” said Beaumont. “I have no doubt that he will continue to grow and excel in his new senior position at the company.”