Umbrella event encompasses the revamped Singapore International Film Festival.

The Media Development Authority of Singapore (MDA) has announced the inaugural Singapore Media Festival (Dec 4-14).

The umbrella event encompasses the revamped Singapore International Film Festival (SGIFF) – back after missing two years, Asia TV Awards, ScreenSingapore and Asia TV Forum & Market (ATF).

“Last year ScreenSingapore/ATF already drew 4,000 participants from 1,200 companies and 60 countries,” says Angeline Poh, assistance CEO, Industry Group at MDA.

“As for SGIFF, for the number of years it was in session, it became the platform for Southeast Asia and aspiring filmmakers and that role will continue, especially as the Southeast Asian market is one of the fastest growing,” she says.

SGIFF also announced producer, curator and arts manager Yuni Hadi (Ilo Ilo) as executive director. She was festival director of the 21st SGIFF and was festival manager for the 20th.

Zhang Wenjie is the new festival director. His background includes heading the National Museum of Singapore Cinematheque and working as co-director of the 22nd SGIFF.  

The 25th SGIFF will run Dec 4-14, the Asia TV Awards Dec 11, ScreenSingapore/ATF Dec 9-12.