Paramount Classics has established the Arctic Fund for wildlife conservation and will donate proceeds from the upcoming Jul 25 release of documentary Arctic Tale to four charities.
The National Geographic Polar Fund, World Wildlife Fund, National Wildlife Federation, and Wildlife Conservation Society will each receive equal shares from a percentage of the film's lifetime domestic gross.
Arctic Tale tells the story of a walrus pup and a polar bear cub as they struggle to deal with a changing environment. Queen Latifah narrates.
'By releasing this film, we hope to educate children and their families to raise awareness about the issues facing our planet,' Paramount Classics chief John Lesher said. 'These four organisations are at the forefront of this cause and we are proud to support them.'
The National Geographic Polar Fund, World Wildlife Fund, National Wildlife Federation, and Wildlife Conservation Society will each receive equal shares from a percentage of the film's lifetime domestic gross.
Arctic Tale tells the story of a walrus pup and a polar bear cub as they struggle to deal with a changing environment. Queen Latifah narrates.
'By releasing this film, we hope to educate children and their families to raise awareness about the issues facing our planet,' Paramount Classics chief John Lesher said. 'These four organisations are at the forefront of this cause and we are proud to support them.'
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