Screen opinion: film must marry magic and business
As befits these recessionary times, there has been a noticeable shift of tone at the business end of the industry recently. New emphasis has been placed on the search for scientific, transparent, bona fide facts and figures that might impress an investor or bank manager. With risk-aversion now set in firmly, the spreadsheet seems to be taking prominence alongside the storyboard.
Registration is required to read the entire article and to gain access to other restricted areas of the website