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| An industry-led symposium to evaluate the most promising delivery models for film in the digital world |
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- Participate in a problem-solving forum of forward-minded film executives and top business thinkers
- Dissect the potential revenue streams from new content platforms and compressed/subverted release windows
- Participate in hands-on case study analysis of recent studio release, devising optimal marketing and distribution scenarios
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| Industry Experts: |
Case Study Leads: |
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| Wayne Borg, UPI |
Olav Sorenson, London Business School |
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| Todd Huntley, 20th Century Fox |
Robert Buckler, Screen Academy |
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| Howard Kiedaisch, Arts Alliance Media |
Joe Lampel, Cass Business School |
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| Mark Bennett, HMV |
Arvind Ethan David, Slingshot |
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| Nina Pustilnik, Warner Bros |
Greg Orme, Centre for Creative Business |
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Gathering storm or clear-blue horizon?
The cyclonic effects of digital technology have so clouded cinema’s future that no one can say for sure whether the film business is approaching its Doomsday or its Day of Deliverance. Industry experts talk persuasively of both these and other scenarios; but there has been little quantifiable evidence pointing in any direction.
What is needed is the application of some analytical rigour, real-world data and practical testing to a subject that has been left largely to hypothesis and conjecture: namely, how film distribution can find its commercial footing in a world where so many of the established models are being rendered rapidly obsolete. |
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Screening The Future marks just such a measured initiative.This one-day symposium and workshop is a formidable collaboration between Screen International and the Centre for Creative Business, a joint venture between London Business School and University of Arts London.
Senior delegates from the production, marketing and distribution sectors will be steered by a combination of senior business school mentors and industry practitioners through a structured series of case studies and working group sessions. The net result of this stringent collaboration will help determine which film releasing strategies are likely to yield the greatest economic benefits, and who stands to gain most from this digitised landscape of boundless choice. |
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| Hands-on, practical experience of digital film distribution:Screening the Future will have an interactive format. Following morning plenary sessions, the afternoon will comprise practical workshops that will give delegates the opportunity to learn about, question, apply, develop and take away new business models in film distribution. The programme will give delegates insight into the industry at large and provide tools to quantify and implement successful strategies and enable more informed investment and marketing decisions to be made. |
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Screening the Future will gather some of the industry’s leading thinkers, giving delegates the opportunity to:
- Innovate with experts in business teaching/training and integrate industry practice with academic rigour
- Combine blue sky thinking with detailed, practical, useful analysis
- Apply analytical tools in practice
- Network and share business experience, guaranteed by small sessions
- Form constructive solutions to industry uncertainty
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Who should attend?
Both studio-owned and independent film distributors, producers and executive producers from across the industry, entertainment retailers, film financiers, venture capitalists, consulting, accounting and legal services, and everyone interested in the future face of film. |
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