Tribeca Film Festival organiser Tribeca Enterprises is linking up with the William Morris Agency (WMA) and lifestyle content creator China Interactive Media Group (CIMG) to present a two-day independent film event in Beijing, China.

The Tribeca 798 Film Festival Beijing will take place on July 10 and 11 and will centre around special screenings of director Benson Lee's Planet B-Boy, a documentary about the global resurgence of break-dancing that had its world premiere at the 2007 Tribeca Film Festival and was developed through the Tribeca All-Access program.

The mini-festival will comprise an opening reception, free community outdoor screenings of the film and a block party on opening night that will take place in the 798 district, an artist-friendly neighborhood similar to the Tribeca area of New York.

The area is home to CIMG, which publishes magazines (including Time Out Beijing), creates TV programming and operates marketing services.

Jon Patricof, chief operating officer of Tribeca Enterprises said the partnership with WMA and CIMG 'helps further the Tribeca Film Festival's mission to expand the audience for independent film and to provide artists with unique platforms to reach new audiences.'

Grace Chen, managing director of William Morris China said the Beijing event would be 'a cultural exchange about community, family, and film that links the creative center of China to the vibrant city of New York. We hope to provide a fantastic platform for a new generation of emerging international filmmakers as well as film lovers.'

In the past six years, the Tribeca Film Festival has screened 18 feature length and short films from Chinese filmmakers, including 2046, The Eye, Happy Times, The Promise and Shaolin Soccer. Four Chinese films - Green Hat, Stolen Life, Together and Blind Shaft - have won prizes at the festival.