Argentina's Film Institute INCAA has appointed four international representatives to act as "antenna" for the nation's cinema.
They include journalist Carlos Hugo Aztarain in Spain, Mar del Plata director Miguel Pereira in the UK, film professor Pablo Perel in Israel and producer Matias Doorn in the US. Two more representatives are set to be named in Brazil and France.
"They will serve as a support to Argentineans seeking co-production or distribution abroad, and keep us informed on happenings in each territory," INCAA's Victor Bassuk explains of the targeted political strategy.
INCAA is also trying to forge a mutual co-distribution initiative with Israeli companies like an existing one with Brazil.