UK online DVD rental is building on its recently announced video on demand service bystriking a new deal with Intel.

LoveFilm will offer moviesfor download through the new Intel Viiv platform,which is used for networking of digital entertainment.

"We are delighted to work with Intel to bringa selection of great movies to the new Intel Viivtechnology-based PCs," said LoveFilm CEO MarkLivingstone. "This effectively means we bring our brand, our market leadingexperience in film delivery, and the best possible content to an exciting, new,innovative PC platform, making LOVEFiLM moviedownloads accessible to a different audience."

The LoveFilm download service now includes about 500 films inits growing library, including studio and independent titles.