Universal’s raunchy adaptation becomes highest grossing 18-rated film of all time with $38.9m (£25.2m).
Following last week’s tremendous opening, it was only a case of how quickly Fifty Shades of Grey could become the UK’s highest grossing 18-rated film of all time,
The answer was very quickly as Universal’s raunchy adaptation secured top spot with a second weekend of $7m (£4.56m) saw it to $38.9m (£25.2m) to comfortably sail past The Wolf of Wall Street’s UK result of $34.9m (£22.7m).
How far it can now go remains to be seen given that it did drop 66% on its opening weekend, but it will potentially hit its next milestone of £30m by the end of next weekend.
Also for Universal, The Theory of Everything (which saw Eddie Redmayne win the Oscar last night) added $673,000 (£438,000) after a slim drop of 17% in its eighth weekend. The Stephen Hawking biopic is now on the cusp of £20m and stands at $30.6m (£19.89m).
Blackhat could only manage a $224,000 (£146,000) UK debut at a soft site average of $1,513 (£984) for one of Michael Mann’s worst-ever UK openings. Ali debuted with $193,000 (£125,573) but that came from a release of just 17 sites initially.
Enjoying a 39% boost in its fourth weekend was Big Hero 6 which remained in second with $3.9m (£2.57m).
Disney’s latest animation prospered over half term and stands at $24.8m (£16.17m), a total that could receive an Oscar win uplift this coming weekend. In terms of Walt Disney Animation Studios outings in the UK, it will shortly overtake Bolt’s final tally of $27.5m (£17.9m).
Also for Disney, Into the Woods has amassed $14.8m (£9.64m).
Also enjoying a half term boost was Shaun the Sheep Movie with a $3.7m (£2.4m) third weekend. StudioCanal’s big screen adaptation has now crossed the £10m mark to stand at $15.9m (£10.4m).
Also for StudioCanal, homegrown hit Paddington has amassed $56.8m (£36.95m) following a $435,000 (£283,063) weekend, while The Imitation Game reached $24.9m (£16.2m).
Falling just 25% in its fourth week, Kingsman: The Secret Service added $1.9m (£1.2m) for $20.6m (£13.4m) to date. Fox’s adaptation is on track to become Matthew Vaughn’s best-ever UK performer, currently X-Men: First Class at $23.12m (£15.03m) which is shortly followed by Stardust with $23.10m (£15.02m).
Also for Fox, Selma dropped 34% on its way to a $442,000 (£287,520) for $3.7m (£2.4m) after three weeks in play.
The week’s highest new entry came in the form of Sony’s The Wedding Ringer with a solid $1.5m (£990,000) from its 384 sites. Its opening includes $252,000 (£164,000) from Valentine’s Day previews last weekend.
Project Almanac posted a non-final $1.3m (£865,000) UK bow from its 365 sites. Effectively, Paramount’s found footage time travel thriller had a seven-day opening having landed in cinemas last Monday [Feb 16], with Mon-Thurs providing $572,000 (£372,000) of its opening figure.
Peppa Pig: The Golden Boots fell a decent 27% on its way to a second weekend of $771,000 (£502,046) for $3.1m (£2m). eOne’s animation leaves UK cinemas on March 1, ahead of a TV broadcast.
Now in its third week of release, Warner Bros’ Jupiter Ascending took a further $667,000 (£434,000) for $6m (£3.9m) to date, the best UK result for the Wachowskis outside of The Matrix trilogy.
Also for Warner Bros, American Sniper has now shot to $20m (£13m) following a $636,000 (£414,000) sixth weekend, while Cake landed with a UK opening of $172,000 (£112,000) from its 110 sites.
ALTITUDE FILM DISTRIBUTION
Love is Strange posted a minimal drop with a second weekend of $87,000 (£56,138) from its 41 sites for $322,000 (£208,455) to date through Altitude Film Distribution.
Peter Strickland’s The Duke of Burgundy got off to a $64,000 (£42,030) start in the UK from its 23 sites through Artificial Eye. That’s narrowly behind the $70,000 (£45,516) debut of Berberian Sound Studio from the same amount of sites, which went on to take $249,000 (£162,000).
Released in 14 sites through Soda Pictures, Kumiko, the Treasure Hunter found $24,000 (£16,314) on its UK debut.
Maidan grossed $4,300 (£2,756) from its three sites on its UK bow through Dogwoof.
This week sees saturation releases for Fox’s The Second Best Exotic Marigold Hotel (opens Feb 26), More2Screen’s Backstreet Boys: Show ‘Em What You’re Made Of (opens Feb 26), Universal’s The Boy Next Door and Warner Bros’ Focus.
Icon’s critically acclaimed horror It Follows receives a wide release, while Metrodome’s White God and StudioCanal’s Catch Me Daddy are among the films receiving a limited release.