The record 100 print release of newcomer Alexander Eik's romantic comedy The Woman Of My Life paid off in the film's first weekend, where it pushed American Wedding down 43% and Pirates Of The Caribbean 30%.

Well known for his sure hand at marketing, veteran producer John M. Jacobsen has made his first romantic comedy one of the most hyped local films at a time where more local films are released than ever before.

Last week's local release ORO Film's Destination Moscow is already out of the top 20 with just 2,574 admissions so far, a fate shared with another local film Bazo just the week before.