Sandrew Metrodome’s acquisitions chief Stine Helgeland has been appointed as executive director of promotion and international relations of the Norwegian Film Institute.

Helgeland, who will take on the role on February 1, will be responsible for promoting Norwegian films locally and to international film markets and festivals. She will also champion Norway’s film facilities and locations; and will support that through cultural events and film weeks in Norway.

She will retain her role at Sandrew Metronome, where she has worked since 2004 as executive vice president acquisitions and distribution.