Latest Harry Potter becomes biggest ever UK opening on £23.8m

Harry Potter And The Deathly Hallows - Part 2

Warner Bros’ Harry Potter And The Deathly Hallows: Part 2 smashed a number of UK records on debut.

The first 3D instalment in the franchise saw four million admissions equating to £23.8m from 588 screens at a record screen average of £40,813.

The result was the biggest ever three-day weekend in the UK, the biggest Friday and Saturday hauls and the biggest ever single day on Saturday.

Deathly Hallows: Part 2 overtook Toy Story 3’s previous best opening (including previews) of £21.2m (with a screen average of £37,699) last July.

The film was easily the biggest Harry Potter opening, grossing £4m more than previous best Harry Potter And The Half Blood Prince in 2009.

Harry Potter UK debuts:

Harry Potter and the Sorcerer’s Stone, 2001: £16.3m, 507 screens, screen average of £32,220

HP, Chamber Of Secrets, 2002: £18.9m, 524, £36,014

HP, Goblet Of Fire, 2005: £14.9m, 535, £27,913

HP, Order Of The Phoenix, 2007: £16.5, 567, £29,088

HP, Half-Blood Prince, 2009: £19.8m, 585, £33,878

HP, Deathly Hallows: Part I, 2010: £18.3m, 579, £31,640

David Yates’ mega-hit played on 54 more 2D sites than 3D sites, recording 56% of its total from 3D screens, 10% less than the latest Transformers and 11% less than Thor, but consistent with Pirates Of The Carribbean.

Paramount’s Transfomers: Dark Side Of The Moon took a further £2m in its third week for a £24m cumulative, while plucky Bridesmaids made another £1.6m in its fourth week for £15.9m.

Optimum’s The Guard continued to do well in its second week in Ireland, taking a further £366,148 for £1.2m at an average of £5,185 while The Tree Of Life also saw decent holdover business taking £267,866 for £923,121.

Eros’ Zindagi Na Milege Do and Ayngaran’s Deiva Thirumagal were the only top 20 debuts, grossing £254,329 and £25,158 respectively.

Neither Cell 211, Bobby Fischer Against The World, Hobo With A Shotgun or Bal broke the £25,000 mark.

This week sees saturation releases for Disney’s Cars 2 and Warner Bros’ Horrible Bosses.

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