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Editorial - New models armies

The crowning, deposing and re-crowning of "content" as "king" has become a ritual over the last few years. Wondering where on earth the industry is heading has given the old cliche a new lease of life. It's possible even to identify camps here: content as king is the mantra of the cinematic cavaliers, while those who see the future as ruled by the "customer" are roundheads.

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