FilmFour, the pay-TV film channel owned UK broadcaster Channel 4, signed up 250,000 subscribers by the end of December last year, the channel announced this week.

FilmFour, which had a projected target of 150,000 subscribers, now aims to secure 400,000 subscribers by the end of this year. The one year-old operation also aims to break even this year.

"The channel has engaged a growing audience and proved its future potential as a profit centre while staying true to Channel 4's core values of creativity, innovation and extending viewer choice," said Channel 4's chief executive Michael Jackson.