Mike Eschmann's teen-comedy Ready, Steady, Charlie! (Achtung, Fertig, Charlie!) became the all-time biggest local opener in Switzerland when it took the lead on an unprecedented 49 prints in the German region of the country attracting over 70,000 admissions after a large wide-spread marketing and media blitz.
Continue reading – simply subscribe below
Screen International Subscribers:
Not a Screen International subscriber?
Find out more about all the benefits of a subscription to Screen International.