Amy Koster has been promoted to executive director of creative advertising for the motion picture group of Paramount Pictures, continuing to report to Lucia Ludovico, executive vice president of creative advertising and print.

In her new position, Koster will work on the development and implementation of creative print advertising and campaigns for the motion picture group.

Currently working on the creative print advertising for Paramount's upcoming movies The Score, Hardball and Zoolander, Koster was most recently director of creative advertising where she worked on such campaigns as What Women Want and Save The Last Dance. She joined the studio in 1995 as an assistant in the advertising department and was promoted to manager of creative advertising in 1997.