George Clement has joined Paramount Home Entertainment (PHE) as executive director of promotions.

Clement, who previously served as director of international promotions and licensing at Sony Pictures Consumer Marketing, will be responsible for developing and building promotional partnerships for the entire portfolio of PHE product.

He will report to PHE executive vice president of worldwide marketing Mary Kincaid.

During his tenure at Sony, Clement managed international promotions and licensing programs for such theatrical releases as the upcoming Spider-Man 3 and Surf's Up, as well as The Da Vinci Code, Spider-Man 2, and Open Season.

Prior to Sony Pictures, Clement served as manager of consumer products marketing at Fox Family Worldwide/Saban.