Paramount's new-look specialty division has hired GuyEndore-Kaiser as senior vice president of creative advertising.

Endore-Kaiser (pictured) arrives after serving three years atadvertising agency The Ant Farm, where he worked on campaigns for such titlesas Sin City and Matchpoint.

'Guy's original thinking and strategic approach to creativefilm advertising are exceptional,' division president John Lesher said. 'Hisbold and innovative ideas make him a perfect choice for our team.'

The specialty division's 2006 slate includes Ask The Dust starring Colin Farrell and Salma Hayek,and Alejandro Gonzalez Inarritu's Babel, which stars Cate Blanchett and Brad Pitt.