Features

Organic at 20: how the publicity firm expanded while holding onto its “scrappy underdog” ethos

By 2026-10-30T08:30:00

Organic PR Leadership team

Source: Peter Searle

When Caragh Cook quit PR agency Rogers & Cown in 2011 to take a senior role at the newly beefed-up PR division of Organic Marketing, she never expected to witness the evolutionary path the company has subsequently taken.

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