Fledgling German production company Boll KG has picked uptheatrical and merchandise rights to the popular video game BloodRayne from games developer and publisherMajesco.

Executive producer and director Uwe Boll plans to begin filming in2004 with Shawn Williamson of Brightlight Pictures set to produce.

The production will be in the $30m range and centres on the titlecharacter, a human-vampire hybrid employed by a secret agency to rid the worldof evil supernatural forces.

"We think BloodRayne is a dynamic, compelling anti-hero and a contemporary, smartstandard bearer for the genre," Boll said in a statement issued from the set ofAlone In The Dark,the video game adaptation being produced with Brightlight.

"We look forward to bringing her - and the game - to life onfilm."

"With its unique blend of action, horror, and sex appeal, BloodRayne contains major crossover potential andwe are continuing to explore additional licensing opportunities," added Majescovice president of marketing Ken Gold.

The Frankfurt-based Boll KG has its hands full with video gameadaptations. Artisan is set to release its production of the Sega title HouseOf The Dead this autumn.

Alone In TheDark is currentlywrapping in Vancouver and stars Christian Slater, Tara Reid and Stephen Dorff.Both titles have been produced with Brightlight.