ITV, the UK's largest commercial broadcaster, haslinked up with online DVD rental service Video Island to launch ITV MovieClub.

The move sees ITV launch its own online rental service whichwill be powered by Video Island and integrated directly onto

The service will be launched later this year and will offerviewers across the UK the choice of over 20,000 DVD titles to rent. VideoIsland already provides a similar service to brands such as Tesco, MSN andDixons