Former Universal Pictures senior executive Mark Kristol (pictured) has beenappointed to the newly created post of president of marketing and distributionat Sidney Kimmel Entertainment (SKE).

Kristol will report directly to SKE president Jim Tauber and willoversee all theatrical and home entertainment marketing, including supervisionof print, electronic and alternative marketing and media campaigns.

He most recently served as chief operating officer of TNS-MediaIntelligence Entertainment Services Group.

Prior to that he served at Universal Pictures, which he joined in1994 as senior vice president of media and research, climbing to executive vicepresident of the motion picture group.

Before UniversalKristol was a member of the management team that founded TriStar Pictures. Hebegan his career in 1982 at the advertising agency Diener/Hauser/Bates.