EXCLUSIVE: Sarah Gabriel has joined Lotus Entertainment as vice-president of sales in the run-up to AFM.

Gabriel arrives from XYZ Films and will report to Lotus co-heads Bill Johnson and Jim Seibel.

The new hire most recently served as director of sales at XYZ Films and prior to that led sales efforts for XYZ’s discontinued Celluloid Nightmares joint venture with Celluloid Dreams.

Prior to XYZ, Gabriel worked at Lionsgate as international sales coordinator under Helen Lee-Kim. She began her career in the international department at New Line. 

Meanwhile XYZ Films have brought on Mette-Marie Katz as sales coordinator, reporting to head of sales and company partner Nate Bolotin.