StudioCanal has secured deals with two of China’s biggest subscription VOD provides, Youku Tudou and BesTV.
Youku Tudou, China’s biggest online video platform, has signed a multi-year agreement to handle SVOD rights to more than 50 titles owned by French production-distribution powerhouse StudioCanal.
Titles including Mulholland Drive, The Pianist and Terminator 2: Judgement Day will be made available through SVOD to Chinese audiences in the coming months.
Allen Zhu, svp at Youku Tudou said: “Our subscription service has grown 379% in revenue in Q2 2014 year on year. This deal will undoubtedly strengthen our service offering.”
Matthieu Zeller, evp of international marketing, distribution and business development at StudioCanal, said it was hoped that the deal will be just the first stage of closer collaboration with our Chinese friends.”
The deal was negotiated by Mathieu Gondinet, SVP international TV and library distribution, for StudioCanal and Angela Xiong, Executive Director, Movie Center for YoukuTudou.
BesTV New Media Co, a subsidiary of Shanghai Media Group, has also signed a multi-year agreement with StudioCanal that includes “several dozen” library titles.
As well as the previously mentioned titles, BesTV’s 20 million subscribers will also have access to films including Akira Kurosawa’s Ran and British spy comedy Johnny English among others.
Mingcheng Tao, CEO of BesTV New Media, said the deal would “introduce more films to its platforms from different parts of world.”
The deal was negotiated by StudioCanal’s Gondinet and BesTV’s Lin Shi, vp contents cooperation, and Peiyi Jiang, head of international acquisitions.