The filmmaker’s transmedia production company will make original interactive content for worldwide distribution and includes video games.

The partnership launches with an Xbox LIVE Arcade videogame scheduled to come to market in late 2012 that isspecifically designed for Kinect for Xbox 360. Blind Wink is developing this game internally.

“We are thrilled to be working with Blind Wink to bring its cinematic production quality to our platforms,” Microsoft Studios general manager Matt Booty said. “Xbox 360 gamers can look forward to innovative and creative games from the mind of Gore Verbinski that explore new and exciting gaming territory and take full advantage of our platforms.”

“Audiences consume content very differently today,” Verbinski said. “As an idea house, we at Blind Wink are looking forward to our partnership with Microsoft.”