Continental Media’s AFM documentary Shake The Dust has received a fillip with news that hip-hop star Nas is on board as executive producer and will provide original music.
Adam Sjoberg directs the film about rap fans from Columbia, Cambodia, Uganda and Yemen who use the music for social empowerment.
“What these kids are doing around the world reminds me why I fell in love with hip-hop and how important it is as a creative and constructive outlet,” said Nas.
David Jacobson produces with Sjoberg’s Loose Luggage Media in association with Dave Stewart’s Weapons Of Mass Entertainment and Wild Hair Media.
Attorney Matthew Dysart at Sheppard Mullin represents the filmmakers in the financing, production and distrinbution of the project.