The Rotterdam International film festival has unveiled a new logo to support its recently announced changes to programming.
A reworking of the Rotterdam festival's famous tiger, the festival has introduced the logo to support the proactive and forward looking approach it wishes to promote.
The logo comes a few months after the festival announced a more streamlined programme for the 2009 edition to allow a clear focus on three areas: works from upcoming filmmakers; new works from established independent talent; and topical themes.
It will be introduced over the next few months and will be used as the main image on publicity for the festival's 38th edition in 2009.
The festival will run from 21 January to 1 February 2009.