Hollywood-based sales company Spotlight Pictures has launched the sales and marketing specialty documentary label SpotDocs.

The first title to emerge is Dan Stone's At The Edge Of The World profiling Canadian activist Captain Paul Watson and his crew as they target illegal whale poachers.

The film premiered at Toronto last autumn and SpotDocs will introduce to buyers at the EFM in Berlin in February.

'It is clear to us that the time has come for a company in international sales to have a special focus on theatrical documentaries and we believe SpotDocs fulfills that need,' Spotlight CEO Matthew McCombs said.