Gaynor Davenport has been appointed the first ever chiefexecutive officer (CEO) of UK Post - the new association representing the filmand broadcast post production and effects industry.

Gaynor was formerly chief operating officer of The ListeningCompany (TLC). TLC is a contact centre with a division specialising in media.Her clients included Sky, Channel 4 and Disney.

She will be charged with helping the UK to continue toattract post-production and effects works on blockbusters such as Troy and Harry Potter And The Prisoner ofAzkaban. The global post-productionindustry is estimated to turnover £1.7bn a year.

UK Post chairman Mike Luckwell said, "The board wasunanimous in considering Gaynor to be the best candidate and we are fortunatethat she has accepted the role. I am pleased that we have negotiated with TLCto enable her to start almost immediately as there are a number of issues whichneed her urgent attention.

Davenport said, "I'm absolutely delighted to have thechance to make a contribution to the sector. This is a really exciting industryand the formation of such an association is long overdue. The members haverecently expressed their views with regard to what the overarching aims of UKPost should be. It's now up to me to formalise and articulate those aims andobjectives. Focus areas include: creation of the association's infrastructure,development of the current membership, co-ordination of government assistancefor members and naturally domestic and international promotion. Additionally,UK Post intends to play an enhanced and exciting role in training initiativesfor the industry.

The UK Post Board comprises Chairman Mike Luckwell, CEOGaynor Davenport, and eight recently elected members: Colin Brown, Neil Hatton,David Jeffers, Mike Kelt, Charles Leonard, Nicky Sargent, William Sargent andDennis Weinreich.