Leading German DVD distributor e-m-s new media is to launch its own in-house theatrical distribution arm 3L Filmverleih to release the Oscar-nominated Monster for which it holds the German language rights.

The new outfit is expected to handle between five and eight releases each year, with Monster being the first 3L film to go into the cinemas followed by such films as Korea's Muse - The Warrior by Kim Sung-Su and Michel Schonneman's action-comedy Old Men In New Cars and Kjell Sundvall's The Guy In The Grave Next Door.

Booking and billing for the releases will be placed in the hands of the Berlin-based agency Central Film, while marketing campaigns will be overseen by 24U Media & Marketing Network.