New Zealand-based media company West 175 Enterprises is in talks to invest in the UK's Natural Nylon, a spokesperson for the Britpack production outfit confirmed on Thursday.

The talks could lead to West 175 taking a stake in the production venture founded by actors such as Ewan McGregor and Jude Law and producer-partners Damon Bryant and Bradley Adams.

West 175, understood to be one of several companies interested in backing Natural Nylon, has not been involved in production before, operating as a producer-distributor of cooking shows and lifestyle programming.

Nylon is also looking to step up TV activities following the renewal of its long-term deal with Alliance, which will release the company's films in the UK through Momentum, its joint-venture with Germany's Kinowelt.

Features in the works at Nylon include the $20m-plus Marlowe, which Alliance has committed to back. Other projects include Disturbia and Psychoville, while Nylon is also lining up Dancer director Stephen Daldry to shoot Hellfire Club, about a notorious aristocratic society. Additionally, Nylon is working on White Clouds, the Italian-set kidnapping drama that was the last completed feature film screenplay from the late British dramatist Dennis Potter.