The publicity and marketing firm partners Janice Roland and Shannon Treusch made the announcement today 
“Betsy Rudnick has worked with us for 10 years and is an integral part of our team,” Treusch said. “The creative energy and strategic thinking that she brings to her accounts can be seen in positive campaign results.”
Rudnick’s recent film campaigns include Barney’sVersion, White Irish Drinkers, Coco Before Chanel and TheWackness.
For the past eight years she has represented films on the festival circuit including Toronto, Sundance and Tribeca including HellAnd BackAgain, CityIsland and HappyThankYouMorePlease.