Lance Still has arrived from New Line as executive vice president of promotions and integrated marketing for The Weinstein Company (TWC).
Still will oversee global promotions, branded entertainment, consumer products, licensing, product integrations, corporate sponsorship and strategic alliances for TWC and Dimension Films.
Still will be based in Los Angeles and reports directly to COO Lee Solomon and executive vice president of business development John Semel.
She most recently served as executive vice president of national promotions at New Line and during her eight-year tenure devised award-winning promotional campaigns for The Lord Of The Rings franchise, Wedding Crashers and Sex In The City, to name a few.
Still began her career in promotions at Warner Consumer Products/DC Comics.
Still will oversee global promotions, branded entertainment, consumer products, licensing, product integrations, corporate sponsorship and strategic alliances for TWC and Dimension Films.
Still will be based in Los Angeles and reports directly to COO Lee Solomon and executive vice president of business development John Semel.
She most recently served as executive vice president of national promotions at New Line and during her eight-year tenure devised award-winning promotional campaigns for The Lord Of The Rings franchise, Wedding Crashers and Sex In The City, to name a few.
Still began her career in promotions at Warner Consumer Products/DC Comics.
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