BuzzFeed Motion Pictures president Ze Frank is to deliver a joint keynote with producer Michael Shamberg at MIP Digital Fronts next month.

Frank is behind BuzzFeed’s growing video division while veteran US producer Shamberg is an advisor to BuzzFeed Motion Pictures.

The pair will discuss “the future of digital Hollywood” and address the shifts in production and distribution that are challenging traditional TV and studio models. The keynote will take place on April 14 in the Palais in Cannes as part of MipTV.

Frank joined BuzzFeed in 2012 as the site’s evp of video, where he focused on finding new formats in social video. He is known for creating viral projects such as Earth Sandwich, Young Me/Now Me and Chillout Song.

In 2006, he created The Show with Ze Frank - an early template for the modern video blog - and launched BuzzFeed Motion Pictures in August 2014, of which he is president. The video division focuses on all moving images from a GIF to a feature film.

Shamberg was appointed advisor to BuzzFeed Motion Pictures last August. His credits include Django Unchained, Erin Brockovich, Pulp Fiction and The Big Chill.  He is in pre-production on a futuristic martial arts series for AMC titled Badlands.”