It follows last October's takeover of Redus by Lionsgate Entertainment in a combined cash and stock transaction valued at approximately $35m.
The company's first release under the new name is George Clooney's Oscar-nominated Good Night, And Good Luck.,which was co-produced by Redbus. The film opened lastweekend and has grossed just over $1m (£580,680) in its first six days from 88 screens.
"We are delighted with thesuccess of Good Night and Good Luck,"said Lionsgate's President of International NickMeyer, "and look forward to building on the great achievements of Simon Franks,Zygi Kamasa and the seniorUK management team - combining their continued energy and vision with thestrength of the Lionsgate brand to maximize growthand revenue for our shareholders."
Lionsgate acquired Redbus in acombined cash and stock deal in October 2005; the deal included the Redbus library of films such as Jeepers Creepers, The MothmanProphecies and The Gift.
Co-founder and CEO SimonFranks and Managing Director Zygi Kamasa,along with Head of Theatrical Distribution Chris Bailey, will continue to runday-to-day
Lionsgate itself rebranded itscompany name (which had been Lions Gate) and logo at the end of 2005.