Rich Wolff and Richard Ross have launched the North American distributor Rich Releasing, set to begin operating in early spring.

The company will handle a wide variety of genres and will offer producers a broad choice of distribution channels from theatrical, DVD and TV to VOD, mobile, internet and IPTV.

Wolff was previously a partner and director of acquisitions at TLA Releasing where he oversaw the acquisition of more than 300 titles, while Ross worked alongside him as executive director of North American sales.

Wolff will head Rich Releasing and Ross will serve as vice president of sales. Also joining them as executive director of sales from TLA is former senior inside sales manager Alex Jackson.

'Rich Releasing understands that the marketplace is evolving faster than at any period in home entertainment history,' Wolf said.