She takes over the position from Louise Chater, who founded the company in 2000.

Zoe Lewis is to take over from Louise Chater as managing director of industry research company First Movies.

Lewis has been with the London and LA based company, a subsidiary of Premier Public Relations, since 2007 as senior vice president of research.

Chater, who founded the company in 2000, is departing to take up a new position at Walt Disney Studios in California.  

Chairman of Premier John Reiss said “Louise Chater has built a superb research consultancy providing the highest level of qualitative and quantitative market research and advice to its range of international film industry clients. It is a great achievement and we are pleased for Louise in her move to her next exciting challenge in the industry.”

“We can think of no more suitable candidate to take over the reins of First Research International than Zoe Lewis. Her plans include a widening of the research and consultancy across the entertainment and consumer industries and we wish her well in her new appointment,” he added.