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Leonard joins Initial to oversee marketing and publicity

Former Myriad Pictures marketing and publicity executive Maxine Leonard has joined Initial Entertainment Group (IEG) as senior vice president of marketing and publicity, effective immediately.Leonard will oversee IEG's corporate communication strategy and reports directly to company president Graham King.She will also work closely with the worldwide marketing and publicity teams on projects produced by King under IEG's studio production deal with Warner Bros, which ...

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