Browse the full schedule for the Abu Dhabi Media Summit, running from Oct 9-11.


Pre-Summit Workshops: “The Roads Ahead”
Yas Marina Circuit Media Centre
Yas Island, Abu Dhabi UAE

An information-packed day of branded professional workshops, sponsored and produced by leading global technology and digital services companies.

  • 08:30    Breakfast
  • 09:00    Welcome
  • 09:15    Workshops
  • 10:15    Networking break
  • 10:45    Workshops
  • 11:45    Workshops
  • 12:45    Lunch

(Please note program is subject to change)

Abu Dhabi Media Summit 2012: “Redefining the digital frontier”
Al Manaar Ballroom, Yas Viceroy Hotel
Yas Island, Abu Dhabi UAE

Digital media meet emerging markets. Innovative new tools and platforms continue to create new distribution channels, new marketing vehicles and audiences. At the same time, from movies and television to the mobile Internet and social networks, nurturing talent and generating hits remain the definitive media skills. With an emphasis on cross-industry perspectives and East-West dialogue, ADMS 2012 seeks to both expand horizons about broader forces shaping the media landscape and identify new sources of innovation outside Hollywood and Silicon Valley.

16:30  Welcome
H.E. Khaldoon Khalifa Al Mubarak/Chairman, Abu Dhabi Media Summit & CEO, Mubadala Development Company  

Keynote: “Global Development”
The next road ahead
Bill Gates/Co-Chair, Bill & Melinda Gates Foundation

Fireside: “Hollywood vs Silicon Valley”
Let’s be friends
Ari Emanuel/Co-CEO, WME

18:30  Opening Reception
Skylite Lounge, Yas Viceroy Hotel


Al Manaar Ballroom, Yas Viceroy Hotel

09:00 Welcome

Opening Presentation: “How Wired?”
The state of the digital planet
Geoff Ramsey/Founder & CEO, eMarketer

Conversation: “Internet (Almost) Everywhere”
What works?
Magid Abraham/Co-Founder & CEO, Comscore & Mehmet Ali Yalçındağ/Chair, Yandex Turkey

Roundtable: “Tablets Rising”
Mobile doubles down
David Kenny/Chairman & CEO, The Weather Channel Companies, Naveen Tewari/Founder & CEO, InMobi & Jim Wuthrich/President, International Home Entertainment & Digital, Warner Bros

Conversation: “Two-Way Streets”    
Global media goes local
Bob Bakish/CEO, Viacom International Media Networks & Sai Kumar/Group CEO, Network 18

Presentation: “Digital Economics“
Supercharging growth
Tarek Elmasry/Managing Director, Middle East, McKinsey & Company

Fireside: “Panda Power”
Opening the great wall
Li Ruigang/Chairman, China Media Capital

Conversation: “The War for the Living Room”
The Internet takes on television
Robert Kyncl/Global Head of Content, YouTube & Uday Shankar/CEO, STAR India

12:45-14:15  Lunch

Presentation: “Digital Natives“
Millennials rule—a global report
Karim Sabbagh/Global Practice Leader for the Communications, Media & Technology Practice, Booz & Company

Conversation: “Learning Curves”
Education is too important to leave to teachers
Melvin Ming/President & CEO, Sesame Workshop

Conversation: “Youthquake”
Generation tweet?
Alec Ross/Senior Advisor for Innovation, US Department of State, Alex Asseily/Chairman, State & HRH Princess Rym Ali of Jordan

Fireside: “Medium Hot”
Brave new television
Shane Smith/Co-founder & CEO, Vice Media Group

Conversation: “Rock the Casbah”
Shine a light
Tom Freston/Principal, Firefly3 & Saad Mohseni/Chairman, Moby Group

19:00  Reception & gala dinner

22:00  After-party


ADMS Innovation Forum: “Building the Future”
Al Manaar Ballroom, Yas Viceroy Hotel

Inspirational talks and practical advice from successful entrepreneurs and venture investors on the front lines of innovation, including master-classes & showcases for local UAE and Mideast regional start-ups.

8:15 Welcome breakfast

9:00 Welcome by twofour54

Opening keynote and roundtable: “Betting on Entrepreneurs”
Fadi Ghandour/Founder & CEO, Aramex with Wael Attili/Co-Founder, Kharabeesh & May Habib/Founder and Chief Executive, Qordoba

Special Report: “Millennial Generation”
The Youth in the Middle East
Antonio Campo Dall’Orto/EVP, Viacom International Media Networks

Roundtable: “Everyone’s Talking”
New media, new world
Sami Mubarak & Mina Takla/Co-Founders, Taghreedat talk with Kaveh Gharib/Localization Project Manager, Twitter Inc., Burt Herman/Co-Founder, Storify & Ed Bice/CEO, Meedan

Presentations: “New Waves”

Keynote: “Innovation Rules”
Change is good
Mohammad Gawdat/VP Emerging Markets, Google

12:45-14:00  Networking lunch

Roundtable: “Making It”
Lessons from the front lines

  • Naif Al Mutawa/Founder, Teshkeel
  • Ihsan Jawad/Founder, Zawya
  • Fahad Khan/Founder & CEO, OnePublic
  • Shaukat Shamim/Founder & CEO, Dezine

Roundtable: “The New Great Game”
Making ideas work

  • Ovais Naqvi/SVP Abraaj Capital
  • Roland Daher/Founding Partner, Wamda

15:30  Closing refreshments