Michael Cornish and Adrian Letts founded blinkBox Entertainment as a platform for downloading films and TV shows and also to customise personal content with existing properties.
For instance, a user can create a personal message in a clip from A Clockwork Orange or Harry Potter and The Goblet of Fire. That personalised clip can then be sent to a friend's mobile phone or computer.
CEO Comish said: 'As the concept of blinkBox is entirely new, the studios and TV companies have had to break new ground in drafting the
agreements to allow the service to operate. This has taken time but the response from both the ﬁlm and television industries has been fantastic and enormously encouraging.'
Thomas Lesinski, President of Paramount Digital Entertainment says, 'The combination
of Paramount's strong catalogue of iconic titles and blinkBox's innovative approach
to clipping and mobile distribution make this partnership incredibly important for Paramount.
London-based BlinkBox has received financial backing from Arts Alliance Media, Eden Ventures and Nordic Venture Partners.
The company's board includes Mika Salmi of MTV Networks, Adam Valkin at Arts Alliance, Charles Grimsdale of Eden Ventures, Laurence McDonald from Nordic Venture Partners.
Cornish was previously the MF of 4 Services at Channel 4 and Letts is a Vodafone veteran.