The People’s Choice Awards (PCA) and AFM are teaming up again to host the second annual Favorite Film Pitch contest during the AFM that runs from November 3-10 in Santa Monica.

Submissions to this year’s Favorite Film Pitch contest will be recorded live from November 6-9 on a mini-set at the American Film Market. Pitches will be limited to two-and-a-half minutes each.

A group of industry leaders will select five finallists whose pitches will be posted on following the CBS broadcast of the People’s Choice Awards on January 5, 2011. Fans will vote online for the pitch they want to see turned into a film.

In addition to receiving the People’s Choice Award for Favorite Film Pitch, the winner will also receive an AFM 2011 package that includes full access for two to the market, including all seminars and conferences, as well as a five-night hotel stay in Santa Monica.