Top brass at the Hollywood Film Festival and the Hollywood Awards have launched the Hollywood Mobile Awards to recognise innovative content and sites dedicated to mobile devices.

Six awards - best mobile short, best mobile video game, best mobile music video, best mobile commercial, best mobile advertising and best mobile content website - will be honoured at the 12th Annual Hollywood Awards in October 2008.

The deadline for entries is June 30, 2008 and nominees will be announced in August. For further details visit www.hollywoodawards.com/awards.html.