Berenice Fugard to join UK sales outfit from January.
UK sales outfit WestEnd Films has hired Berenice Fugard to spearhead acquisitions and development, starting in January 2016.
Most recently svp of Fortissimo Films, Fugard spent nine years at Pathé Distribution in London, rising to head of acquisitions in 2006.
During her tenure at Pathé, she handled films including The Blair Witch Project, Crash and Memento.
Fugard then became vp, acquisitions and co-productions for Paramount Vantage before joining Studiocanal where she worked on titles including Searching For Sugarman, The Place Beyond The Pines and Potiche.
“We are very excited to have Berenice joining an ever-changing WestEnd. We need to reinvent ourselves in a challenging marketplace, and Berenice will be the driving force behind that change: her great taste, expertise and relationships will make WestEnd the ambitious player that finances and sells but also develops and produces quality commercial projects,” said managing directors Eve Schoukroun and Maya Amsellem.
“WestEnd has inspiring ambitions for the future - I’m honoured to join their dynamic team,” added Fugard.
The company’s current lineup includes Rooney Mara drama Una, Steve Coogan feature Shepherds And Butchers, Sergei Polunin documentary Dancer and Benicio Del Toro thriller A Perfect Day.
Previous head of development and acquisitions Ann Phillips joined Film4 earlier this year while head of sales Fabien Westerhoff departed the company after Toronto.