The distributor has acquired select North American rights to Robert Greenwald’s documentary Making A Killing: Guns, Greed, And The NRA and has set an initial VOD release for November 1. 

Making A Killing: Guns, Greed, And The NRA will get an Academy-qualifying run and play theatrically for one week in Los Angeles from August 12-18 for and one week in New York from August 19-25. Gravitas holds television, streaming, VOD and DVD rights.

The film details how the National Rifle Association (NRA) and gun manufacturers have actively resisted gun control legislation and the violent impact of mass gun production on Americans.

“Making A Killing shines a light on the inordinate power that gun manufacturers and the NRA exert on our political system,” said Democratic vice presidential candidate Tim Kaine. 

“The first step in ending the daily tragedies wrought by gun violence is making sure everyone in America knows just who is behind the laws – or lack thereof – that allow for literally anyone to get their hands on a gun and start shooting,” said Greenwald, who also served as producer.

Producer Brave New Films is partnering with several non-profits to spread the documentary’s message and organise efforts to challenge the NRA and gun manufacturers’ lobbying power. 

Included in these efforts will be more than 1,000 screenings across the country in association with churches, schools, businesses, and non-profits.

Bill Berenson and Laurie Berenson serve as executive producers.