Jeff Pryor has been appointed to the new post of MGM'sexecutive vice president of corporate communications.

Pryor reports directly to MGMChairman Harry E Sloan and will direct communication and public relationsstrategies for all MGM's operating divisionsincluding United Artists and MGM TelevisionEntertainment.

He will also be involved in the communication and publicitystrategies and campaigns for MGM'sinternational TV channels and global channel interests serving nearly 110countries.

"I have always been impressed with Jeff's strategicapproach to publicity and his solid media relationships in Hollywoodand around the world," Sloan said. "In this new role, I expect Jeffto be very effective in communicating MGM'sexciting strategy for 06 and beyond."

"This is a tremendous opportunity and I look forward toworking closely with Mr. Sloan, the MGMexecutive team and the Board in rebuilding MGMas one of Hollywood's leadingstudios," Pryor added.

He arrives from Priority Public Relations, which he foundedas Pryor & Associates in 1990. He will remain a consultant for thatcompany.