Cory Lidschin has been named marketing manager for North Americaat, effective immediately.

Based in the company's Santa Monica offices, Lidschin willimplement promotion, advertising, and public relations programmes aimedspecifically at the entertainment industry and will report to executive vicepresident for North America, Bruce Feldman.

With two million annual downloads and more than 50,000 users, claims to be the world leader in digital distribution of marketingmaterials for the entertainment industry, offering strategic communications andmarketing support services to studios, home entertainment companies and cablenetworks.

Prior, Lidschin served in a marketing capacity for Sid Sheinberg's TheBubble Factory and directed the company's marketing efforts withdistribution partners including Universal Studios, Sony and MGM.