Momentum Pictures and Sky have struck a deal to simultaneously release Vegas, Baby on DVD and Sky Box Office and Sky Anytime on PC.

The release date is March 31 for Sky and DVD sales, which is two weeks after the DVD rental release.

The Sky platforms will the pay-per-view/VOD offering for four months at a cost of £3.95.

Eric Bernt's Vegas, Baby, is a comedy starring Kal Penn, Jonathan Bennett, Donald Faison and Jaime Pressly.

The companies have also worked together for a similar launch of The Hoax.

Peter Dutton, SVP of TV and New Media at Momentum Pictures, said: 'We are very excited about entering into this new initiative with Sky. Following the proven success of the scheme in other European territories Momentum are happy to lead the way with Sky in the UK.'