Heather Morgan has been hired as head of global distribution at Imax and replaces Craig Dehmel, who is stepping down after nine years.
Morgan most recently served as chief content officer at Alamo Drafthouse Cinemas and will oversee curation for the company’s portfolio across its global network. She will be based in Imax Corporation’s Playa Vista office in the Los Angeles area and reports to chief content officer Jonathan Fischer.
Steve Garrett will continue in his role as head of domestic distribution and takes on an expanded role as head of alternative content for Imax.
Fischer highlighted Morgan’s facility for developing programming strategies that use data, creativity and audience insights. “As demand for the Imax Experience soars and our content portfolio expands to more than 130 films and events each year,” he said, ”Heather’s expertise will be critical in delivering for our fans and maximising the value of our unique global platform.”
Dehmel is an industry veteran who arrived in 2016 after serving as EVP of international distribution at Fox. During his nine-year tenure at Imax, the company said it delivered the best box office results in its history. It has more than doubled the number of films, events, and experiences programmed annually across its global network, including the expansion into local language releases.
Fischer added: “On behalf of Rich [Gelfond, Imax CEO] and everyone at Imax, I want to express gratitude and admiration for Craig Dehmel and his contributions to Imax over the course of a deeply transformational time for the company – which he leaves in a much stronger, more diversified position.”
Morgan said, “Imax has taken its position as the gold standard in immersive entertainment to the next level in recent years, and yet so much more potential remains as filmmakers and creators around the world line up to create for this platform.”
In her role as chief content officer at Alamo Drafthouse Cinemas, Morgan oversaw film curation for 42 locations and 350 screens, exhibiting and “eventising” more than 1,600 releases annually. She previously held executive roles in content and programming at Harkins Theatres and AMC Entertainment.
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